Creative Production

Currently Creative Producer at Genre.ai, a creative studio based in San Francisco, where I direct AI-first visuals for brands, music artists, and long-form narrative projects. I advocate for using AI to create high-quality, tasteful, and human-curated content—while automating repetitive tasks to keep creative direction in human hands.

In my role, I led both the overall creative processes and the development of systems to efficiently produce content, while also contributing hands-on as a creative — generating images, videos, and sound, and handling post-production tasks such as inpainting and editing.

Tool stack: Veo3, Runway, Kling 2.1, Midjourney, ElevenLabs, Reve, HeyGen, Minimax, Flux, Luma, Photoshop AI, and Canva AI.

Select clients: Timbaland, LVMH, Popeyes, Kingstone Comics

Popeyes - W(rap) Battle
Jonah - 25-minute narrative film for Kingstone Com